Email nurture is the process of sending a series of targeted emails to a specific audience in order to build a relationship and guide them toward taking a specific action, such as making a purchase or signing up for a service.


Internal Email Newsletter

The Marketer’s Blueprint is BME’s newsletter that is sent out to subscribers every Tuesday and Friday. The goal of this newsletter is to nurture and engage our audience to ultimately drive conversions and sales. 


With the constant influx of emails in people’s inboxes, it’s important to continually analyze and optimize our email campaigns to stand out and get noticed. This document outlines our current internal email nurture strategy to achieve just that.

Internal Email Nurture Strategy SOP

BME Newsletter Mock-up Concept



Version History

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Archived Documents
January 17, 2025Updated the Internal Email Newsletter Strategy and mock-up concept.

Email Nurturing Strategy